THE SCIENCE OF NOTHING
Avid hunters are always looking for that certain “something” that will improve their chances for success in the field. They want to sound like something. The want to smell like something. They want to look like something. In the end, trying to appear, sound or smell like “something” isn’t nearly as effective as becoming NOTHING. 

Optifade™ camouflage from GORE® is the first and only concealment system ever scientifically designed around the way a hunter’s prey views the world. It’s the only concealment system to combine a symmetry disrupting macro-pattern with the fractal geometry based micro-pattern designed to become nothing in the eyes of prey at engagement ranges of 20 meters and beyond.