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Science of Sound

The brush of a shoulder against a tree. The zip of a zipper. The rub of a sleeve reaching for a rangefinder. The draw of a bow. Factor in sound-dampening snow. Negative temperatures. Zero wind. Add a mature whitetail tuned to hear every out-of-place noise in the woods. These considerations hatched the new Fanatic: the quietest jacket, bib and pack system ever made by SITKA. Designed by experts; informed by the most advanced science on how deer hear.

Purpose-Driven Design: Fit For Use

While we believe our gear fundamentally improves hunter safety and success, our ultimate mission at SITKA is to solve these problems so hunters can focus less on their gear and more on the extraordinary experience hunting provides.

SITKA Design

Hunting is an exercise in humility. We might be at the top of the food chain, but when it comes to fair chase pursuits of species that evolved over thousands of years to survive relentless predators and the harshest conditions imaginable, we are simply outmatched in the wild...

Stewardship

The future of hunting is more than just the future of our company. It's the future of wildlife, wild places, public lands and precariously balanced ecosystems. We believe in doing everything in our power to protect this future, and we invest heavily in conservation organizations across the country. But investing means more than just sending out checks.

Women's Gear

Every aspect of every product in the SITKA Women's line is built for the female hunter. With an obsessive attention to detail, we dedicated thousands of hours of research, design and rigorous testing toward one simple goal: to provide women with unequaled technical hunting gear that enhances the experience. State-of-the-art technologies combine with flawless fits to provide maximum comfort, effortless movement, lightweight durability, breathability, and ultimate protection from the elements.

Withstand the Wind

Understanding GORE® WINDSTOPPER® technology.

Camo vs. Concealment: Through the Eyes of Prey

It's one of the oldest tricks in nature: blend into your surroundings to hide from predators or to stalk and strike prey.

The Darkroom: Built with Purpose

If you walk into our design room, you'll hear our designers throwing around terms like "fit," "features," and "purpose built." But what does that even mean?

2015 Whitetail EVII Launch

"What's this all mean? Over 50 new styles, 15 new textile developments, a new pattern... Sitka's serious about whitetail, and we're really excited about the new line." - Founder Jonathan Hart