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New Arrivals Mens PLP (L2) - Oct 2 2023

Global Campaign

The answer to seamless treestand integration

Building on the proven legacy of our Mountain Optics Harness, we designed the Flash Optics Harness for complete modularity and integration with your kit. This customizable binocular and rangefinder harness fits like a vest and can be taken on and off in a flash while wearing a tree-stand harness, a hood, or while hunting from a saddle. With limited straps, silent closures, and magnetic lids that stow out of the way for enhanced access, this is the stealthiest harness ever made.

Flash Optics Harness

As much of a standout in performance as it is appearance, our new Ridgeland WS Hooded Jacket is a marvel of lightweight warmth thanks to the power of PrimaLoft® Gold insulation and the heat-trapping force multiplier of WINDSTOPPER® by GORE-TEX LABS. The quilting pattern is modeled after the U.S. Army’s venerable M65 liner jacket, and it is equipped with an arsenal of style and technical upgrades you’ll only get right here.

Ridgeland WS Hooded Jacket

The Hudson is a hardshell with stretch that will get you from the boat ramp to the blind and back without holding you back.

We went to the drawing board to solve an age-old problem. As you quickly raise a shotgun, that motion pulls the fabric of the jacket across your shoulders to the point of restriction. Utilizing GORE-TEX stretch technology in key areas that typically inhibit movement, the Hudson solves that problem in a waterproof, breathable package. Body-mapped PrimaLoft® insulation brings plenty of warmth to the table while minimizing bulk for a further enhanced range of motion.

Hudson Jacket

The Hudson Bib was built to take you from mid-season into late season following the migration from the top of the flyway all the way south.

Utilizing GORE-TEX stretch technology in key areas that typically inhibit movement, the Hudson Bib keeps you absolutely dry while also providing the unencumbered range of motion necessary to get into and out of blinds or deep cover. Body-mapped brushed flannel and micro-grid fleece keep you warm in frigid temps while also breathing well for optimal comfort even when you’re working up a sweat. A reinforced seat and puncture-resistant knees take the abuse of waterfowl season.

Hudson Bib

Tackle your chore list with the work pants you will wish you’d always had. Super tough, yet lighter weight and easier wearing than your old double-fronts, the Grindstone Work Pants are built with just the right combination of cotton and legendary Cordura® nylon toughness. Articulated knees and a gusseted crotch keep you moving freely, and the durable water repellent finish sheds moisture.

Grindstone Work Pant

A pant designed for utility, with mobility and durability leading the charge.

The Mesa Pant was built to help you stay cool and mobile when the heat is on. A lightweight and stretchy, yet durable fabric provides plenty of airflow and room to move for tackling tough treks or working outside. A dedicated knife pocket and zippered thigh pocket keep small field essentials close at hand, while the Durable Water Repellent (DWR) finish sheds light rain when summer storms pass through.

Mesa Pant

The Dakota Hoodie is a waterfowl utility player excelling as a durable windproof outer layer and as an insulating mid-layer underneath a shell.

The Dakota Hoodie is a waterfowl utility player excelling as a durable windproof outer layer and as an insulating mid-layer underneath a shell. Built with 3-Layer WINDSTOPPER® by GORE-TEX LABS Technology, this hoodie delivers improved stretch for those tighter shots while laid out or in the trees. The lofted fleece interior provides all-over comfort and the built-in zippered hand muff will keep your hands warm between shots. The form-fitting hood seals out the wind without sacrificing peripheral vision or range of motion needed to keep eyes on a swirling flock.

Dakota Hoodie

The Dakota Vest is a solid modular piece of gear to have in your duck system.

The Dakota Vest is a solid modular piece of gear to have in your duck system. Use it as an outerwear piece in moderate temperatures or a layering piece when the biting wind kicks up and you need protection and warmth. High handwarmer pockets plus traditional pockets work with waders, bibs or pants to keep your hands warm between shots.

Dakota Vest

The Dakota Pant is ideal for waterfowlers hunting through the mid-to-late season and pulls double-duty as an insulating layer under waders.

The Dakota Pant is ideal for waterfowlers hunting through  the mid to late season. This pant is durable enough to wear  as an outer layer in the Fall, and cozy enough to wear as a  mid-layer when winter truly takes hold.

Dakota Pant

Built from a supremely soft 50/50 cotton polyester blend, this tee is pre-washed, fits true to size and gets better with age.

Built from a supremely soft 50/50 cotton polyester blend, the Optifade Badge T-Shirt is pre-washed, fits true to size and gets better with age.

Optifade Badge Tee

Your date approved, go-to button-down. The Ambary is a rugged yet stylish shirt that will be a staple of your wardrobe for years to come.

Your date approved, go-to button-down. Made from hemp, which has four times the tensile strength of cotton, the Ambary is a rugged yet stylish shirt that will be a staple of your wardrobe for years to come.

Ambary LS Shirt

A classic Sitka design made from a premium cotton poly blend for long-lasting comfort

The Optifade Badge Pullover Hoodie is made from a premium cotton poly blend for long-lasting comfort that gets better with every wear. A heavy-duty rib on the cuffs and waistline provides increased durability in high-wear areas.

Men's New Arrivals